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It is advisable to start mailing when the group has already been created and filled with unique, interesting content that will be of interest to other users. But before that you need to prepare thoroughly. It is necessary to correctly compose and design a sample, according to which messages will be created in the future to be sent to users of the social network. In particular, it must have high-quality images and text, composed without spelling, stylistic and other errors.

In addition, the process itself must be made as secure as possible, since when pursuing an aggressive policy and sending messages that are more like spam, the VKontakte administration can block not only the sender’s profile, but also the community without the possibility of recovery.

How to send a newsletter on VKontakte from a group to friends

To start sending mass messages in a group, you should first make it a little more popular so that there are enough living people in the subscribers. To do this, you should avoid recruiting and buying subscribers on third-party exchanges.

The safest and most effective way to do this without any budget for an advertising campaign is to send out invitations to your friends asking them to join the group. If there are cash, advertising in other communities will help you reach your target audience much faster.

You can make a mass VK mailing in several ways: firstly, send messages yourself, secondly, use programs for mass mailing personal messages. Targeted mailings may include text content, pictures, links, maps, etc. To send messages yourself, you must complete the following steps:

  • In the main menu of the group, the administrator must select the “Invite friends” subcategory.
  • Next, having tagged users, send out invitations of the same type (you can compose different texts).

The permissible limit for inviting friends is no more than 40 people per day. When using special widgets, their number can be significantly higher. Of course, in this case, the administration of the social network has much more reasons to temporarily or permanently block the group due to suspicious activity.

Sending VK messages to subscribers

First of all, it is worth noting that the bot for sending messages on VKontakte cannot be used to distribute spam. Each user has the right to independently decide whether to become a recipient or not. Compliance with these conditions is carefully monitored by the network administration, and if any signs of advertising or other correspondence appear to persons who have not expressed a desire to receive it, penalties will be imposed on the group, up to and including permanent blocking.

This raises the question: why use this function at all if it is strictly forbidden to spread spam on behalf of the community? The fact is that with proper construction of the process itself, a community administrator can receive a huge number of different benefits that help optimize work with content and subscribers. In particular, mailing can allow:

  1. Create an effective tool for communicating with the group’s audience with the possibility of an individual approach to each individual subscriber.
  2. Increasing the authority of the represented brand or company in front of potential clients.
  3. If, when publishing an important post on the community wall, it may not reach the subscriber (he may miss it, or the smart feed will not bring the post to the top positions of his feed), then using mass mailing in VK, the group administrator will be able to convey the message with a one hundred percent guarantee of receiving it addressee.

Today, newsletters on social networks are noticeably inferior to SMS and email newsletters. Despite this, the final result (that is, opening a message) is achieved here on a much larger scale, and practically does not require an investment of money.

Algorithm of action when sending messages to a group audience

In order for this tool to work, you must first test it: in the main menu of the group, select the “Community Management”, “Messages” section. By default, community messages are disabled. In this case, they need to be activated.

The next step is to find and install suitable applications presented in the directory of approved applications, with which the group administrator can interact with his audience. This is done as follows:


First, you need to configure several parameters: firstly, the name of the button that will be located near the community avatar and invite subscribers to subscribe to the newsletter; secondly, activating the visibility of the button, which determines who exactly can see it (you can limit it or select “All users”). The group administrator can choose any name for the call button.

How to make a mass mailing on VK and compose the text

When creating and maintaining a VKontakte group to promote goods or services, you can use sending messages to subscribers. Despite the fact that the network administration allows this to be done within reasonable limits, excessive use of this tool can lead to temporary or permanent blocking of the community. This can even happen due to incorrectly composed text.

For example, the most risky words that give the newsletter the status of spam are calls to purchase goods, messages about the availability of promotions or discounts, “hot” announcements of sales or free services as part of a one-day promotion, etc. This is not a complete list of words , the use of which in the text may lead to blocking. In addition, the following may be considered spam:

  1. A huge number of sent messages that are similar in topic or have the same text.
  2. User complaints to the network administration regarding letters received.

In order to protect yourself and prevent blocking of the group, it is necessary, first of all, not to neglect the rules of the VKontakte social network and not to spread spam. If possible, you should use different texts, compiled without spelling errors, the use of obscene language and rude speech (slang) expressions.

You should also accompany your newsletter not only with text, but also with non-commercial images or high-quality photographs; do not send messages to all subscribers in a row, but correctly structure the mailing in 3-4 stages and, if possible, highlight the audience segment most interested in the mailing.

  1. firstly, this is an opportunity to advertise your project absolutely free of charge;
  2. secondly, attract a truly interested audience and increase the number of subscribers without the need to resort to promotion;
  3. thirdly, this is the most convenient and fastest way to distribute important information among subscribers who have agreed to receive messages from the group, and guarantees that each person receives and is likely to read the message sent.
  • The need to spend a lot of time on composing high-quality messages and sending them out.
  • There is a risk that the user will mark the message as spam or block it altogether.
  • Newsletters are practically not used by large VK communities and are considered an outdated way of communicating with the audience.
  • The return on mailings is not up to 10%, provided that the information offered to the subscriber contains high-quality, relevant and interesting material.

If you decide to send mass messages to invite a person to a group, advertise a product or service, or inform existing subscribers about something, you need to develop your own strategy of action, focusing on the topic of the group and the main audience segment.

How to unsubscribe from mailing lists on VK

Mass mailing of messages on VKontakte is a very simple, convenient, and most importantly, free way to interact with subscribers and promote communities. It often happens that a previously registered subscription to the newsletter loses its relevance. In order not to receive unnecessary information every time, you need to unsubscribe from the messages sent. This is quite easy to do: in the chat (at the very top), click on the button in the form of three dots and select “Block messages”.

Third party mailing services

If you use a fake account, the user can use automatic mailing. This is due to the fact that the administration bans this kind of spam. The most common bots for sending VK messages are VK Bot and VK Bomb Spamer.

These applications make it possible to send offers to subscribe to a group or other notifications in bulk, automatically, even to unfamiliar users, with the ability to search for people using specific parameters. Since this method is the most risky and can lead to account blocking, it is important to use an account that you won’t mind losing.

In this article we will talk about mass mailings on VKontakte.

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In this article we will discuss a question that is of interest to many - how to send VKontakte mailings, we will talk about common methods that allow you to simultaneously send information to any users.

What do you need to know about VKontakte mailings?

At its core, sending the same information, even with words rearranged, is common spam. But sometimes this is necessary, for example, if you need to invite people to an event.

Spam is always punished, this is especially noticeable In contact with. First of all, because this is a network with a commercial component, because it was created initially to make a profit. Therefore, sending out your advertising here risks blocking.

  • In general, mass mailing is already an old method of advertising. About 10 years ago, when email spam first appeared, its effectiveness was more than 500%. Now this figure has dropped to 0.5 - 2%. It all depends on how useful the information you send is.
  • When sending any advertising messages In contact with You can easily end up in a ban, and often forever. It is enough for at least one recipient to complain that you are sending spam. Therefore, if you are blocked, it is not necessarily because you violated network rules; perhaps you sent too many messages.
  • The most in a fast way mailing is the use of programs, for example, applications, services, and so on. But the most harmless is manual mailing, since you are looking for an audience, composing a text for each individual person and communicating with him. This is really difficult, since you have to find an approach to everyone and waste time. And if you think about how much benefit this will bring, is it worth doing it at all?
  • Based on the above, we can say that mass mailing is still not relevant, regardless of the social network used. To date, this method is ineffective. Moreover, you can be left without an account altogether and run into a wave of indignation from customers.
  • If you still have the desire, then let’s talk about how to send mailings so that you don’t get banned all the time. It’s worth saying right away that there is no method that is safe and effective at the same time. Therefore, first think carefully about whether you need it and then start acting.

What is the safest way to send messages?

On VKontakte, it is safest to use manual mailing. Here's what you need to know to use this method:

  • Messages must be sent directly. This is the only way they will give some effect, because the person will be interested in your offer. Accordingly, it will be easier to promote your services.
  • Finding your target audience takes a lot of effort. To do this, use the internal search on VKontakte, where you can sort by age, gender, place of residence, and so on. Moreover, there is a search for key queries with its own topic. You will see messages from people posted on their page, which means they are interested in this topic and can offer your service.
  • The message text cannot contain explicit advertising. You don't even have to write anything. Many users are already accustomed to the fact that when they are added as friends, they offer something. Therefore, if you have been added as a friend, it means your activity is interesting to the person. Such “silent” advertising is very popular today In contact with.
  • As we said, it is unacceptable to write advertising in the text. Say hello, ask about current affairs, although today few people buy into this. Everyone knows very well that there is no sincere interest in the commercial age. Once I wrote stranger, it means he wants something, and accordingly the blocking is already ready, and at the very first message with something advertising a complaint is received.
  • In addition, any mailing event must be conducted from a fake account, which you won’t mind losing if it fails. It is better to make contact with people of the opposite sex, taking into account their age and sexual preferences.
  • If your target is men 25 - 50 years old, then you need to write from a female account 18 - 25 years old. If an adequate man of normal orientation is sitting on the other side, then he will definitely be interested in such a young lady. By the way, women over 40, especially unmarried ones, are always interested in men 30-40 years old.
  • Not least important is the activity of people. If someone is online all day long, communicating, posting pictures, this means that in reality he has nothing to do.
  • This all means that if you approach the search for an audience correctly, your promotion task will be quickly completed. It is additionally worth studying the person’s communication style, skills and attitude towards virtual space to be on the same wavelength with him.
  • Moreover, the system is constantly being improved and detects spam, so it is not recommended to send more than five messages per day to strangers. Of course, this is very little, but if you do this more often, the messages will be recognized as spam and you will be blocked. You can also get blocked for sending messages over the limit per day.

Automatic message sending

This program is designed for those who love social networking In contact with and wants to save his time when working with it. If you install, you will save a lot of time performing simple actions on the site. These are invitations to friends, to a meeting, to a group, and so on. Now this process will be automated for you. Moreover, you will get other useful features.

The program has several convenient options, for example, blacklist, sorting and search capabilities. In addition, it has its own macros, which make it possible to automatically change a message from a temporary set in advance.

How to invite users to a group?

  • You can invite a maximum of 40 people from one page once a day. First, you can find friends with similar interests, and then send them an invitation.
  • This will make it possible to get live users into the group, because they independently decide whether to join the group or not.
  • But you should be careful, because if you add too many friends, you may be banned for some time.

So, to invite a person to a group:

  • Go to the page of the group where you want to invite friends
  • Join it if it is not yours and click on the line "You're in a group" and select "Inviting Friends"

  • A list of friends will load, with a blue inscription next to each one. "Send an invitation"

  • If you do not need everyone, but only people specific by age or gender, then first select "Inviting friends from the full list". Then it will open full list friends
  • Click on "Options" and sort the list by criteria

  • As we have already said, you can send no more than 40 invitations per day. If you try to send more, the system will notify you that you have exceeded the limit
  • Some users also prohibit inviting themselves to groups. You will also be notified about this

Video: How to make a VKontakte newsletter?

So, sending messages on VKontakte - programs:

Quick Sender - Program for mailings and promotion on VKontakte.

Quick Sender is a program for: mailings and promotion on VKontakte, promotion and sale of goods and services through the VKontakte network, promotion of groups or public pages/pages, search for target audiences, mass automatic distribution of messages on VKontakte.

Program for promoting VKontakte groups.

Quick Sender - Program for:

Search for target users by criteria:

  • age
  • Country city
  • open/closed wall

Parsing other people's friends according to the following criteria:

  • age
  • a country

Parser for likes with criteria:

  • open PM
  • open wall
  • open comments

Video parser

Parser for likes

Mass mailings on VKontakte

  • Mailing to groups/publics
    (text + photo\video\audio):

On the wall
- in the comments
- in discussions
- NEW! Function Suggest news!

  • Mailing to a list of users
    (text + photo\video\audio):

On the wall
- in the comments
- in private messages

  • Newsletter to friends
    (text + photo\video\audio):
    - in private messages
    - on the wall
    - in a comment on the wall
    - in the comments to the video
  • From 1 account you can send 150-300 messages per day without a BAN! +Built-in text uniqueizer. This is also multiplied by 3.
    In combination with a multi-account, this makes it possible to make really huge mailings!
  • Support for text and media randomizer (the program can work simultaneously with many variants of texts and photos/videos for mailing, which reduces the chance of a BANN by 90%).

Increase subscribers, likes, reposts on VKontakte!

How to get subscribers to a VKontakte group?

  • Using the program, you can also get subscribers to your group or page, get likes and reposts on your posts (100+ per day).
  • Increase reposts on VKontakte- Do you want thousands to know about any of your material? Cheating VKontakte reposts is a universal advertising tool!
  • Cheating likes on VKontakte– an easy way to draw attention to your photos, videos, comments or posts.
  • Cheating friends to your profile/group!
  • NEW!!! Automatic function promotion of the group/public!

Account cleanup function

Using the cleaning function You can:

  • Remove all posts from the wall
  • Delete all videos\photos
  • Remove friends/followers
  • Leave groups
  • Delete messages
  • Remove blocked users from a group

NEW!!! Anti-Ban function

The account is not blocked because the program imitates the work of a living person as accurately as possible, due to the following functions:

  • Between sending messages you can set
    delay (5-90sec).
  • The program works simultaneously with many options for messages and photos\video\audio when sending out mailings. (built-in uniqueizer)
    This allows you to make all messages different, and not send one text to everyone, which leads to a quick BAN!
  • Automatic captcha entry simplifies your work a lot and makes it automatic, without your participation!
  • Support for proxy servers makes it possible to use multiple accounts without the chance of being banned!

You can purchase the program here >>> Universal program for VKontakte

NEW!!! ANSWER MAN function

The autoresponder function will not leave any user unattended! Now there is no need to respond to messages! VK's answering machine will do everything for you. It can be configured so that it instantly responds to people who write a message with a certain text. Now there is no longer any need to ask the question: “How to answer a large number of VK messages? A specially trained program tailored specifically to your needs will do everything for you.

LSender VK PRO

LSender VK - a program for sending messages and conducting dialogues on VKontakte

LSender VK is a program for sending mass messages and communicating with your target audience on VKontakte. Using it, you can attract an unlimited number of clients to any project from the social network.

Easy settings for beginners and many features for professionals. Unique functionality designed to achieve maximum results that you will not find in other programs. A proven tool with a 4-year history.

Program website: LSender VK

Clear and convenient program interface

Clear and convenient program interface

Main advantages of the program:

  • ANY NEWSLETTER - Program 16 effective methods mailings
  • FULL AUTOMATION - Assign tasks and their completion times through the built-in task scheduler
  • TARGET AUDIENCE - built-in parsers will gather your main target audience
  • SECURITY — Developed algorithms reduce the number of bans
  • DIALOGUES — Communicate with clients simultaneously from different accounts in the program
  • ANSWER AUTO - Create template responses so that the program communicates without you
  • SETTINGS - Over 100 different functions, customize the program for results
  • SPEED - Control your email speed at your own discretion, no restrictions

Main modules of the program:

Newsletter:

  • along the walls of groups
  • on user walls
  • by comments to group posts
  • by comments to user posts
  • according to the comments to the photo
  • according to the comments to the video
  • by discussion topics
  • by product comments
  • by comments via replies
  • to group albums
  • in private messages to users
  • by friends

Search:

  • topics of discussion
  • groups
  • users and friends
  • Photo and video
  • albums
  • goods

Communication:

  • multiplayer dialogues
  • customizable autoresponder

You can download the program here: LSender_VK_PRO

Quick Sender is a program for promotion and mass mailings on VKontakte.

Not free, BUT THE MOST POWERFUL (as of 01/01/2016) Program for generating traffic, promotion and promotion of VKontakte, program for sending VK messages - QuickSender.

QuickSender is a program for promoting and selling goods and services through the VKontakte network, promoting groups or public pages and pages, searching for a target audience (country / city / gender / age...), mass mailings of messages (wall / groups / DMs / discussions / comments) , increase subscribers / likes / reposts.

More details about it and my experience with it at the very end of the article. This is the best option today.

No one has such rich potential.

The parser alone is worth it! Parser - collects the target audience:

  • you can collect a list of people who like/repost certain posts
  • collect a list of groups using keywords, with a certain number of subscribers and an open wall/comments
  • search for videos by keywords and other parameters
  • search for people by parameters
  • parser of discussions, people by comments, message parser

Liker- needed to attract the attention of the target audience. The program allows you to select people according to various parameters and like their wall, posts, etc.. For example, do you need to like a wall for users of a certain community? - No problem. You enter a link to the group and launch the liker - the work has begun. You can also start liking your friends, which will have a positive effect on loyalty to your profile.

Promotion of pages, increase of likes and reposts

Quick Sender allows you to add likes and reposts to posts. For example, you copy the link to the group that you want to promote and launch the program. The algorithm independently performs the necessary actions.

Sending messages on VK is a powerful tool. This way you can gather the right audience and send them an offer. The newsletter can be set up by a list of users, by community subscribers, by friends, by group walls, by comments, etc. At the same time, I recommend sending an offer only to those people who will really be interested in it. Otherwise you can easily get banned. The mailing function has many additional options that will help optimize your work.

Inviter— invites people to a group, to an event, and so on. Adds users as friends from search or using the required parameters.

Removing "dogs" from the VKotakte group.

You can watch a video of how the program works and get the program on the author’s website.

A good VKontakte newsletter can bring you a lot of new customers and, accordingly, money. However, not everyone knows how to send VK mailings correctly. In this article we will understand all the intricacies - how to make VK mailings effective.

  1. Which accounts to use
  2. Where is the best place to send your newsletter?
  3. Safe mailing rules (no ban)

Which accounts to use for mailing on VK

With rare exceptions, it is better to use purchased accounts for mass mailing on VKontakte. There is always a chance of getting banned for spam, even if it is a high-quality mailing to the target audience. It’s better to buy well-filled autoregistration registers with storage right away. Accounts must be confirmed by phone (so that there is no captcha for every action). In general, the main thing is that they are filled out and alive; if you haven’t visited them for a long time, it’s better to sit in them for a while before sending them out.

Well-chosen accounts are the first step to effective mailing without bans.

Where is the best place to send your newsletter?

There are a lot of places (platforms) on VKontakte where you can leave your message. Some people prefer to send mailings directly to LANs, this also makes sense, but it is often more expedient to send mailings in VKontakte groups; below we will discuss why this is so. So, where should you send a newsletter on VK and how does it affect bans:

Where Probability of ban Limit Efficiency
PM High 20 / acc / day good
Group walls Average 100 / acc / day good
Comments Average 100 / acc / day Average
Discussion topics Low 500 / acc / day Average

Of course, everything is conditional and depends on the task, but on average this is the situation. It turns out that we can send messages in DM, everyone will read them, choosing Right words They will also be interested in them, but nevertheless, with a high degree of probability you can get a ban. You may get banned even before all 20 people you sent have read your message. The probability of a ban for sending messages on VKontakte is the highest. It will have to be taken out due to the number of accounts, impeccable randomization and a correctly detailed target audience.

Or we can send messages to groups or comments on VKontakte, here it’s easier with bans, but the effect is not the same. However, due to less strict limits, the result may be better. At the same time, by saving your account, you can make several more mailings. In groups you are not the only one writing, so it is important to stand out. Beautifully designed posts that attract attention work well.

Discussion topics. An underrated site in my opinion. It was especially effective in 12-15 years old. Then from there it was possible to receive hundreds and thousands of referrals from several accounts and without bans. The VKontakte ban priority is the lowest here, and the limits are the most generous. One catch - it’s difficult to find really active discussion topics on your topic. For goods and services, urban discussion topics like Flea Market work well. But you need to sift carefully good topics from slag ones, you can even manually go through the parsed ones.

VKontakte mailing program

You can try spamming manually. But it will get boring quickly, believe me. In addition, you can manually send mailings from only one account, which greatly reduces efficiency.

High-quality VKontakte mailing can be done using the program. The program has a clear interface, perhaps better system randomization on the market, multi-threading, sends posts everywhere (even in broadcasts and products), has support for any attachments and all the necessary functions for secure mailing.

Secure Mailing Rules

Message text

It is clear that there must be randomization. But which one? Simple randomization like (1|2|3) is already quite primitive and does not change the message mask. We need an expanded one so that it is not the specific words that change, but the essence and length of the message. For example, in a mailing program there are several levels of randomization - regular, extended, macro, and this can be spiced up by replacing characters. Only such randomization allows you to be confident in the mailing.

Link

It is clear that the link must be redirected and randomized :)) But how? For some reason, some people mistake shortcuts for a redirect - no, guys, these are not redirects and VK sees your final link. It can even see regular redirects. If it is possible to leak not through a direct link, do so. Less problems will. But if you need to directly follow the link, then use blogger and any other platform for landing pages/blogs. You can not do a direct redirect, but merge it to the article - and from there to your website. Not as effective, yes, but safer.

Attachments

Photo – make it unique. VK stores the hash and if you re-upload it again, it will be the same photo for VK as before. A pixel in a photo is unlikely to help. Rotation by 2-3 degrees, inversion and sometimes filters work. It’s best to take separate photos for each post if their meaning is not significant. Same thing with video.

The target audience

A well-chosen target audience solves two problems at once:

  1. People don't complain about you through the Spam button.
  2. Conversion to transition higher
  1. Go to website website
  2. Register or login.
  3. In the “Profile” section, link account from which the mailing is carried out.
  4. Go to home page and choose who to send the message to.

Let's look at each point in more detail.

If you are reading this article, then you have already completed the first step. Amazing, right?

Register by entering your address Email and the desired password. And then log in to the site. I hope there won't be any difficulties here.

Then go to the “Profile” section, the linked VK accounts are displayed here, you choose how many accounts to add, we do not limit you in any way. To link your account, click the plus button. A pop-up window will open. It will ask you to follow a link, copy the address from the address bar and paste it into the field below. And confirm the action. Account added.

Select an account, use the filters on the left to select the people you need, or check the box next to the ones you need. Enter your text and click the "Submit" button. Messages are sent one by one to each marked person.

As you can see, there is nothing complicated! Good luck!